Alexa Chung, Official Fashion Line

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It girl, instagramer, influencer, fashion icon, muse… or just a girl with a great personality. Alexa Chung has launched her own fashion brand with an original identity designed by Studio Frith with an icon formed by an A and a C bounded and with an innovative photographic style. 

Alexa defines the vision of her brand as “clothes that people want to wear. Combining Parisian chic with a New York edge, as well as the very British sense of humour, it is inspired by everything from Jane Birkin’s insouciance to David Hockney’s stripy sweater” and also an “unique approach to making clothes, combining distinctive fabrics and prints with classic tailoring alongside more feminine designs”.

With this strong brand’s construction and with so interesting designs… we definitely love you, Alexa. 

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It girl, instagramer, influencer, icono de moda, musa… o solo una chica con una personalidad fabulosa. Alexa Chung ha lanzado su propia marca de moda con una original identidad diseñada por Studio Frith que se caracteriza por un icono que enlaza una A y una C y por un estilo fotográfico innovador. 

Alexa define su visión de esta marca como “prendas que la gente quiere vestir. Combinando el chic parisino y la vanguardia neoyorquina, así como el sentido del humor británico e inspirado por todo, desde la despreocupación de Jane Birkin hasta un jersey de rayas de David Hockney” y también “una aproximación a la fabricación de prendas combinando distintas telas y estampados con los cortes clásicos junto con diseños más femeninos”. 

Con una construcción tan sólida de marca y con unos diseños tan interesantes…  definitivamente te queremos, Alexa.

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